Many of us our blessed with dynamic boards committed to our cause and deeply engaged in our organization’s mission. These are the people who are your best ambassadors for fundraising and outreach. You will often be working one-on-one with board members, but you may also want to gather them together for a group session to brief them on your development goals.
A weekday evening or Saturday afternoon webinar works really well. In it, you can outline the organization's fundraising goals and strategies. You may also want to provide background about where the organization's revenue comes from. New board members especially will appreciate this kind of orientation. Here is a sample slide presentation you can adapt for your own organization:
Contact me if you need any help in adapting this for your organization. Phone (703) 399-0855 or email@example.com.
FOR NEW PROSPECTS
I may have mentioned that I serve on the national board of Advocates for Advocacy, an organization that works to promote a fair and just society, reduce injustice and promote policies that preserve our environment. We also spend a lot of time preventing efforts intended to roll back progress on these issues. I am writing to ask you to consider joining our Leadership Circle, a group of individual donors who give $1,000 or more annually to support AforA.
AforA has a strong reputation that provides an effective framework for confronting these issues. Contributions are well spent, with more than 80 cents of every dollar going to support our core programs. The push to embrace better policies on these issues has never been stronger, but we need to have the resources in place to put forward the AforA perspective that is crucial in these debates.
Your contribution would help tremendously. I hope you will accept my invitation. Please send me an email if you have any questions. Or if you are ready to join, you may give online by going to advocacyinaction.org.
Thanks very much for considering my request.
All the best,
P.S. You might be interested in seeing the list of current Leadership Circle members. I’ve attached the 2013 list.
FOR UPGRADING CURRENT DONORS
I know you are a loyal supporter of Advocates for Advocacy, and I am writing to invite you to join our Leadership Circle, a group of individual donors who give $1,000 or more annually to AforA. As you know, AforA rallies its supporters to raise our voices when legislation and policies threaten our fair and just society. The issues we tackle are the toughest of our time – injustice, unlawful practices, discrimination—and require steadfast commitment to achieve results. Members of Advocates for Advocacy’s Leadership Circle help ensure we have the resources to build the world we want to live in and that we want for future generations.
Please give it some consideration. If you’re ready to accept, you may make a secure online donation by going to www.advocacyinaction.org It will take you to our website which has a full description of the programs and campaigns going on right now.
P.S. You might be interested in seeing who the current Leadership Circle members are. I’ve attached the 2013 list.
FOR LAPSED MEMBERS
I know you were once active in Advocacy in Action and I’m writing now to ask you to consider rejoining. I’m serving on the national board and we’re gearing up for major initiatives pressing for a fair and just society and advocating for stronger policies at the state and federal level. I know the justice work has always been important to you. With this current economic climate, we have, what I believe, is a real chance to make significant progress on legislation and .
We’re fortunate to have strong leadership in place at AforA in the executive director and head of the board this year Both are deeply committed to strengthening AforA, making sure we are ready for the challenges as we head into our the next year. I hope you will think about rejoining and also consider the Leadership Circle.
If you’re ready to accept, you may give online donation by going to www. Advocatesforadvocacy.org. Let me know if you have any questions. I’ll call you to follow up. Thanks for considering my request.
P.S. You might be interested in seeing who the current Leadership Circle members are. Ihave attached the 2013 list.
Empower Your Board to be frontline fundraisers. Check out this presentation from Mar. 25, 2014 about recruiting champions from your board and setting the stage for regular outreach and solicitation.